Shihan
I am a Creative Director with more than half a decade of experience shaping impactful brand and media experiences for audiences across North America, Europe, and Asia. Working remotely with healthcare brands in Toronto and major esports events in Las Vegas, I have led the development of creative solutions spanning branding, video, merchandise, arena visuals, social media, digital marketing, and print publications, including brochures, magazines, film posters, and product catalogues. My work has reached millions worldwide, combining strategic storytelling, design excellence, and audience insight to create memorable experiences that drive engagement and lasting brand value.
Lead designer for the Financial Modeling World Cup and Microsoft Excel World Championship, producing broadcast graphics, event branding, merchandise, social campaigns, and arena visuals for live esports competitions seen by millions across the Globe.
Edited and produced video content for a healthcare supply brand, working remotely with the Toronto team on product explainers, social media cuts, and marketing campaigns - handling everything from footage selection and motion graphics to colour and final delivery.
Drove sales for the company's SaaS products - prospecting leads, running product demos, and managing the pipeline from first contact to close while gathering customer feedback to help shape the offering.
Built and maintained client relationships in the life-sciences sector, promoting GeneX's bioscience products to labs and institutions, handling field visits, and supporting the team in hitting regional sales targets.
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